Ejiro Efenudu
The Ethiopian Ministry of Tourism has officially announced its partnership with Africa Celebrates for the 2025 edition of the renowned cultural and creative industries showcase. This collaboration marks a major milestone in Ethiopia’s ongoing efforts to position itself as a hub for culture, heritage, and tourism on the African continent.
Africa Celebrates 2025, set to take place in Addis Ababa later this year, will bring together artists, designers, chefs, performers, entrepreneurs, and thought leaders from across Africa and the diaspora. The event is expected to highlight the continent’s diverse cultural heritage, creative innovation, and sustainable tourism opportunities.
Minister of Tourism, H.E. Nasise Challi, emphasized the importance of the partnership, stating, “Ethiopia is proud to host Africa Celebrates 2025. Our country is home to ancient civilizations, vibrant traditions, and breathtaking landscapes. Partnering with this pan-African initiative will allow us to share our story with the world while strengthening regional cooperation and boosting our creative economy.”
The event will feature fashion shows, music performances, cultural exhibitions, gastronomy showcases, investment forums, and youth innovation hubs — all geared toward fostering intra-African collaboration and promoting tourism and trade.
Founder of Africa Celebrates, Lexy Mojo-Eyes, expressed excitement about the collaboration, noting, “Ethiopia is a symbol of African pride and resilience. Hosting Africa Celebrates in Addis Ababa, the political capital of Africa, is both symbolic and strategic. We are thrilled to work with the Ministry of Tourism to create a dynamic platform that celebrates the past, present, and future of Africa.”
With thousands of visitors, creatives, and dignitaries expected to attend, the Ethiopia-Africa Celebrates 2025 partnership is poised to make a lasting impact on the continent’s cultural landscape and global perception.
Further details regarding dates, venues, and programming will be announced in the coming weeks.
